I think “hyperlocal” is the future of podcasting. People want to know not just what’s happening in their cities, but in their neighborhoods.
Google agrees and has launched a new app, Bulletin, to facilitate this.
Bulletin allows you to publish hyperlocal stories directly from your phone. According to its website, “Bulletin makes it effortless to put a spotlight on inspiring stories that aren’t being told.”
Bulletin is currently in a limited pilot and available only to users in Nashville, TN and Oakland, CA.
I just got access…
Everything on Bulletin is public and can be accessed through Google search, shared on social networks, and sent via emails and messaging apps, making it easy to discover and share with others. If you’re doing a hyperlocal podcast, this is a great opportunity to reach out to people in your audience with text, video, and photos in addition to your audio content.
If you’re in Nashville or Oakland, you can request early access here.